Brief Answers to Big Questions: Should Your Marketing Appeal to the Head or the Heart?
What’s more effective, marketing that appeals to the emotional side of decision making or the logical side?
July 31, 2023
Looking Back: OC’s Favorite Projects of 2021
Take a look at our favorite projects from last year! From local brewery can labels to foster videos for shelter pets, it's all here.
March 30, 2022
Four Steps (Plus) You Can Take to Safeguard Your Business During COVID-19
Check out our four steps (and some bonus content) outlining what you can do to make sure you come out on top and prepared when COVID-19 restrictions lift.
May 8, 2020
Brief Answers to Big Questions: What’s the Difference Between Marketing and Advertising?
They're not interchangeable terms, and knowing the difference can help you get your message across and influence the right outcomes.
April 3, 2020
OC’s 4 Marketing Trend Predictions for 2019
See what's in store for 2019 in marketing and advertising trends. We've got a list of predictions for the new year, and the future looks bright, indeed!
December 7, 2018
Getting the Best Client Testimonials
Testimonials are all about credibility, and nothing builds trust in your brand like a real, live client offering flattering comments about your company...
March 28, 2015
Different Types of B2C (Business to Consumer) Videos
As mentioned in the B2B video post, if promoting your business using video is not already part of your marketing plan, change it. Video is here to stay...
September 13, 2014
Business Web Videos are Sticky Marketing
This Sunday morning on MSNBC's Your Business, web video was cited as one of the top five trends for small business in 2012. That's no surprise...
January 9, 2012